When undergoing strategic planning, organizations generally undertake a SWOT analysis (strengths, weaknesses, opportunities & threats). During this process they often forget to take into account any assets that they have. These assets include partners, other organizations with which they have worked, organizations or individuals who have used their services or have values aligning with the organization’s purpose. Make certain to list these as well. They can help you consider ways to move your organization forward with assistance. Too often we think we have to do it alone, yet when we remember that others want to achieve similar goals and that there is strength in numbers, we can achieve more working together than alone.
Taking an inventory of your assets can also be a great morale booster. So, take a few minutes at least once annually to make certain you have up to date knowledge of all of your assets.This entry was posted in Strategic Planning and tagged strategic planning. Bookmark the permalink. If You Don’t Like the Answers….. →